Effective Date: January 01, 2023
SierraDeals, LLC (“SierraDeals,” “we,” “us,” or “our”) values its users’ privacy on the SierraDeals website (sierradeals.com). This Privacy Policy pertains to the SierraDeals website and the services we offer, including your interactions with us through various channels. We have implemented this Privacy Policy to inform you about how SierraDeals collects, uses, and discloses information about you. By using SierraDeals in any capacity, you are agreeing to the practices described in this Privacy Policy.
This Privacy Policy is primarily for users of SierraDeals. If you interact with SierraDeals in a business capacity (such as when you partner with us to offer deals), please refer to the “Business Visitors” section of the Privacy Policy for information specific to business interactions. The other sections of this Privacy Policy apply primarily to general users.
What Types of Personal Information Does SierraDeals Collect from Me?
SierraDeals will collect the personal information you provide to us as a user, for example, when you register, take a survey, sign up for notifications, participate in a sweepstakes, email us, or otherwise send us your contact information. Personal information may include your name, email address, phone number, mailing and/or billing address, and other information that identifies you as an individual. You can use some of the Services without providing these types of personal information, but certain features may not be available. If you would like to update these types of personal information that you previously provided to us, you can log into your account or email us at info@sierradeals.com.
If you access our Services from a mobile or other device, we may collect a unique device identifier assigned to that device. We also collect information about your device’s precise location over time to provide you with more relevant deals, such as offering deals in real time for a store that you are visiting.
Each time you use our Services, SierraDeals also automatically collects other, technical information, which may be combined with other information we collect about you. This technical information includes, for example, your browser type, the URL of the previous web site you visited, your Internet Service Provider, your operating system, and your IP address. We may use cookies, web beacons, and similar technologies to collect such information as described below. We also use analytics and reporting technologies to collect records of your browsing and activities when using our Services, as well as other usage information such as your clickstream patterns, your preferences, and the dates and times that you use our Services.
If you receive email or texts from us, we will analyze related information such as whether you open the email or read the text, and whether you click on an ad or offer in the email or text.
To help us personalize the Services, we may offer you the ability to opt in to allow SierraDeals to automatically scan the emails received and sent in certain email accounts (e.g., Gmail). If you do, SierraDeals will scan your emails in order to collect and analyze information about your purchases over time, the marketing emails that you receive and how you respond to them, and your participation in loyalty programs. We will use all of this information in order to provide you with more relevant content and recommendations through our Services. For any information scanned from a Gmail account, SierraDeals complies with Google’s policies and restrictions on how we can use or share this information. SierraDeals can scan your emails only if you choose to enable this service by providing us with your email access credentials. You can use our Services without participating in email scanning.
When you provide us with your address, we may use third-party services such as the Google Places API to help complete your address information after you begin to type it. We will combine the address information that we collect through this service with any other information that we collect from or about you, and we will use, retain, and share it as described in this Privacy Policy. Additionally, this address completion service allows Google to collect certain information as described below.
We might collect information about you from third parties in other ways as well. If you log in via a third-party service like Facebook or Google, we will collect the information described in the third-party service’s request for authorization. This information may include your name, email address, gender, city, and state. You should review your privacy settings with these third-party services to be sure you are only sharing information you wish to share. Additionally, when you click on a link from our Services, we may receive information from merchants (and their affiliates) about your activities on their linked platforms, such as your purchases. We may use this information to support loyalty programs with merchants or as otherwise described in this Privacy Policy. We may also obtain information, including personal information, about you from other third parties and combine it with the information that we collect from you.
What About Cookies?
SierraDeals, along with our third-party service providers, uses "cookies" – small data strings written to your computer by our server – as part of our interaction management and analysis efforts for our Services. These cookies serve various functions, such as storing information we collect about you and linking it to your browser or device. The use of cookies helps us improve our Services in several ways: they assist in tracking the number of return visits to SierraDeals and to the websites of our advertisers or partners, aid in compiling statistical reports about our user base, and facilitate saving your login information for a more seamless browsing experience.
Additionally, cookies are instrumental in customizing your experience on SierraDeals. They enable us to display content and advertising that aligns with your interests, and help us understand your interactions with our emails and advertising content. They may also gather details about your search queries, the timing of your visits to SierraDeals, as well as your connection speed and IP address. While cookies can store information that identifies your device, such as a hashed email address, rest assured that we do not use cookies to store directly identifying personal information like your name.
It's important to note that third-party products or services accessible or advertised via SierraDeals may also deploy cookies. We recommend reviewing their privacy policies to understand their data handling practices.
Should you prefer to limit or block the use of cookies, you can adjust your browser settings accordingly. Please be aware, however, that refusing cookies may impede some data collection activities but will not halt them entirely. Additionally, blocking cookies might affect your ability to fully utilize the functionalities of our Services.
We are committed to using cookies responsibly and transparently, ensuring they enhance your experience on SierraDeals while respecting your privacy and preferences.
How Does SierraDeals Use My Information?
SierraDeals uses the information collected from users for various business purposes, including the following:
When Will SierraDeals Disclose My Information to Third Parties?
Do Third Parties Collect My Information?
We use analytics services provided by third parties, such as Google. These companies use cookies and other technologies to collect data about your use of our website and other websites over time. This information is transmitted to and stored by our analytics providers, who use it for purposes such as evaluating your use of the website, compiling reports on website activity for website operators, providing SierraDeals with information for customer service and product development purposes, and providing other services relating to activity on our website and internet usage. These providers may also transfer this information to third parties where required to do so by law, or where such third parties process the information on their behalf. To learn more about how Google collects and processes data and the choices Google may offer to control these activities, you may visit Google's privacy policy.
As noted earlier, when you provide us with your address, we may use third-party services like the Google Places API to help complete your address information as you type it. This service allows Google to collect the address information you input, along with your IP address. To learn more about Google’s Privacy Policy, visit Google's privacy policy.
In addition, you can access third-party features directly from deals and other links on SierraDeals, or from emails or texts sent by or on behalf of SierraDeals. When you interact with these features, you are providing information directly to third parties and/or directing SierraDeals to send information to third parties. This Privacy Policy does not apply to the information sent to or collected by third parties when you interact with these features or access their properties. We cannot control the privacy practices of third parties and are not responsible for such practices. We encourage you to carefully review the privacy policies of any third parties before interacting with them on our Services.
Our Services may include social media plug-ins that link to and share information with third-party social media websites. If you use these tools to share information about your use of our Services or interact with any social media features on our website, those social media companies may collect information about you. They may use and disclose that information in accordance with their own privacy policies and your account settings. We encourage you to carefully review the privacy policies of these social media companies before using any social media plug-ins on our website to understand the practices that will apply to any information you provide to these companies.
Please see below for information on how third parties may collect and use information on our website for interest-based advertising purposes, and your choices regarding these practices.
Marketing Choices
You may give consent for SierraDeals to send you text messages, which might include links to download our app, messages containing personalized marketing messages, as well as messages providing account updates. These text messages are automated. You can use and purchase our services without consenting to receive our automated text messages. We will not share information collected when you opt into our texting program, such as your mobile number and consent status, with our affiliates or third parties for their marketing or promotional purposes. When you consent to receive text messages from SierraDeals, this consent is limited to SierraDeals.
If you agree to receive text messages, message and data rates will apply. Message frequency may vary, and carriers are not liable for delayed or undelivered messages. You can opt out of recurring text messages at any time by replying “STOP” to any message, or you can email us at contact@sierradeals.com.
SierraDeals may also send you email offers that we believe will interest you. If you do not want to receive such offers, you can unsubscribe at any time using the link included in any message. We will continue to send you servicing emails related to your interactions and relationship with us.
Interest-Based Advertising Choices
SierraDeals adheres to the Digital Advertising Alliance (“DAA”) Self-Regulatory Principles. We use third-party advertising companies to serve ads when you use our Services, including viewing our emails or texts, and to serve ads on our behalf on non-affiliated properties. These companies may use cookies or other non-cookie technologies to collect information about your visits and activities on our Services, other online properties, and email and text campaigns over time and across different browsers and devices. This is to provide advertisements about goods and services of interest to you, known as interest-based advertising. The information collected may include data about your browser or device, including information that identifies your browser or device over time (such as device identifiers and/or hashed or obfuscated personal information).
You may visit https://www.aboutads.info/choices or http://www.networkadvertising.org/managing/opt_out.asp to learn more about interest-based advertising, to opt-out of this form of advertising on your web browser by companies participating in the DAA and Network Advertising Initiative self-regulatory programs, and to understand the implications of opting out.
To opt-out of interest-based advertising in mobile apps on your device by companies that participate in the DAA’s AppChoices app, you can you can email us at contact@sierradeals.com.
You may also limit data collection and use by third parties for interest-based advertising through your mobile device settings.
If you opt out of interest-based advertising as described above, be aware that you will need to renew your opt-out choices if you use a different browser, erase cookies from your browser, reset your device’s advertising identifier, or use a different mobile device. Also, blocking cookies in your web browser may not prevent the use of non-cookie technologies. Note that opting out will not stop advertising from appearing in your browser or applications, but it may make the ads you see less relevant to your interests.
SierraDeals shares data, including hashed email addresses, with third parties to support our interest-based advertising efforts. To opt out of third-party data usage, please refer to the respective third-party’s opt-out page for the choices they provide.
Security and Information Retention
SierraDeals employs administrative, technical, and physical measures designed to protect your personal information. We take steps to limit the amount of personal information we retain. The duration for which we keep personal information is determined based on our business needs, practices, and compliance with applicable laws. When the retention of personal information is no longer necessary, we will take appropriate steps to deidentify, aggregate, or delete this information in accordance with legal requirements.
Business Visitors
Parts of the SierraDeals website (sierradeals.com) are designed for a business audience, such as companies that offer deals through our Services or otherwise partner with us. If you visit these sections of our website or interact with us in a business capacity, we may collect personal information directly from you or from third parties. This may include your name, contact information, information about your affiliated company, job details, billing-related information, and any other information you choose to provide to us.
We may also automatically collect other information during your interactions with us. This includes, for example, your browser type, the URL of the previous website you visited, your operating system, unique device identifiers, and your IP address. We use cookies, web beacons, and similar technologies to collect such information. Additionally, analytics and reporting technologies help us gather records of your browsing and activities on our website, as well as other usage data like clickstream patterns, preferences, and the dates and times of your visits.
The information collected is used for our business and commercial purposes, including:
We may share this information with others, including:
International Visitors
SierraDeals does not currently offer its Services in, or support user accounts from, Switzerland, the UK, and countries in the European Economic Area. Users from other countries should be aware that SierraDeals collects, processes, and stores information in the United States. By using our Services from locations outside of the United States, you consent to the transfer of your personal information to, and the collection and processing of such personal information in, the United States. Please note that the laws in the United States regarding personal information may differ from those in other countries and may be less stringent than the laws in your state or country.
Children’s Privacy
Our Services are not intended for children, and we do not knowingly collect or maintain personal information from children. If we become aware that we have collected personal information from minors under 16 years old, we will take appropriate steps to delete this information.
If you are a parent or legal guardian of a minor under 16 years old, and you believe that your child has provided personal information to SierraDeals, please contact us at privacy@sierradeals.com to request the deletion of your child’s personal information from our systems.
State Privacy Rights
SierraDeals users who are residents of California, Colorado, Connecticut, Utah, and Virginia have certain rights under state privacy laws regarding the personal information we collect. If you are a resident of these states, this section of the Privacy Policy contains disclosures required by law and explains rights that may be available to you. This section applies only to personal information subject to relevant state privacy laws. As mentioned earlier, you should review other privacy policies for different state privacy law disclosures and choices related to our Services.
If you interact with SierraDeals in a business capacity and are a California resident, you may also have certain rights under California law with respect to personal information we collect. This section of the Privacy Policy similarly contains disclosures required by law and explains rights that may be available to you.
Personal Information We Collect and Disclose. In the past 12 months, we have collected, disclosed, and sold (including sharing for targeted advertising also known as “cross-context behavioral” advertising) the following categories of personal information:
| Categories of Personal Information | Disclosed for Business Purposes To | Sold To |
|---|---|---|
| Personal and online identifiers | Merchants, affiliate networks, service providers | None |
| Commercial or transaction information | Service providers, merchants, affiliate networks, advertising/marketing companies | Advertising/marketing companies |
| Internet or electronic network activity information | Service providers, merchants, affiliate networks, advertising/marketing companies | Advertising/marketing companies |
| Geolocation information | Service providers | Advertising/marketing companies |
| Inferences drawn about preferences | Service providers, merchants, affiliate networks, advertising/marketing companies | Advertising/marketing companies |
If you interact with SierraDeals in a business capacity, in addition to the information described above, we may collect record-keeping information (such as billing information about your company), and professional, employment, and education information about you. We disclose these categories of personal information to our service providers for business purposes, but we do not sell this information or share it for targeted (also known as “cross-context behavioral”) advertising purposes.
Categories of Sources
We collect personal information from the following categories of sources:
Why We Collect, Use, and Disclose Personal Information
If you are a SierraDeals user, we use and disclose the personal information we collect for our commercial and business purposes, as further described in the “How Does SierraDeals Use My Information” and “When Will SierraDeals Disclose My Information to Third Parties” sections of this Privacy Policy.
If you interact with SierraDeals in a business capacity, we use and disclose the personal information we collect for our commercial and business purposes, as further described in the “Business Visitors” section of this Privacy Policy.
Your Rights
Residents of California, Colorado, Connecticut, Utah, and Virginia have certain rights with respect to personal information collected by businesses, like SierraDeals. If you are a resident of one of these states, you may be able to exercise the following rights regarding personal information SierraDeals has collected about you, subject to certain exceptions and limitations:
You also have the right not to receive discriminatory treatment for the exercise of these privacy rights.
To exercise your rights, please click on any relevant links provided and submit your name, email address, and other required information. To correct inaccurate personal information, please email us at privacy@sierradeals.com. This email can also be used for any other rights described above.
Depending on your state, if you have an unfulfilled request, you may contact us to appeal our decision by emailing with the subject line “Appeal” to privacy@sierradeals.com.
Verification. To verify your identity for correction, deletion, or access requests, we compare information in your request with personal information we have collected. We may request additional information to verify your identity or understand the scope of your request, but no account creation is necessary to submit a request or have it fulfilled.
Authorized Agent. You may designate an authorized agent to make a request on your behalf. Contact us at privacy@sierradeals.com for details.
Minors. We do not knowingly sell or share for targeted advertising the personal information of minors under 16 years of age.
Information About Past Year’s California Requests. As required by California law, SierraDeals provides information about rights requests received in 2022. SierraDeals:
Notice of Financial Incentive for California Residents: Cashback Rewards
If you choose to participate in SierraDeals’ Cashback Rewards program, you will have the opportunity to receive Cashback Rewards points in exchange for SierraDeals receiving information related to offers you purchase. Points may be redeemed through PayPal or gift cards from participating merchants. Through Cashback Rewards, we may collect and share your personal information as described in this Privacy Policy. This includes all categories of personal information listed in the “State Privacy Rights” section of this Privacy Policy.
The terms associated with Cashback Rewards are available here. SierraDeals users can choose to opt into Cashback Rewards at https://sierradeals.com/cashback/ by selecting the “1-Click Activate Cashback” button. You have the right to withdraw from participating in Cashback Rewards at any time by going to “Contact Us”, selecting “Cashback Rewards” from the menu of options, and filling out a support request to withdraw. Note that if you use any SierraDeals Extension, our Cashback Rewards practices may differ and be covered by a separate privacy policy.
Does SierraDeals Ever Make Changes to its Privacy Policy?
SierraDeals may make changes to this Privacy Policy from time to time. If we modify this Privacy Policy, we will post an updated version online and link to it from our website. We encourage you to regularly review our Privacy Policy to stay informed about our current privacy practices.
Contact Us
If you have any questions or comments regarding this Privacy Policy, please contact SierraDeals at privacy@sierradeals.com.
